8 Pieces of Content to Add to Your Nonprofit’s Website Today

Episode 9: Finding and Optimizing Images for Your Website

by Amanda St. Pierre | March 28, 2019

In this episode we talk about finding and optimizing images for your website. As the saying goes, a picture is worth a thousand words… but photography is often an afterthought when it comes to nonprofit and foundation websites. Capacity, cost, sensitive topics, protecting clients, etc. are all factors in an organization’s approach to photography. We also discuss how photos impact a website’s load time.

If at all possible budget for photography.

To make the most of your photo shoot, spend some time planning your photo shoot. Here are some things you can do:

Photography unique to your organization

Maximize the use of your photography

If you don’t have the budget for photography, figure out how to best use stock photography.

Consider using a filter to give the photography a branded feel.


Optimize your images for the web.


Examples of sites with great photography:


Amanda St. Pierre
Amanda has worked in nonprofit communication since 2004. She’s a seasoned writer and an accredited public relations practitioner. Amanda is a strategic-thinker, a problem-solver and a details enthusiast. She earned Accreditation in Public Relations through the Public Relations Society of America in 2012. When not tapping away on her trusty laptop, Amanda can be found drinking coffee or whipping up new recipes to enjoy with friends and family.


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